Theragun Reset
MAKING WAVES
With their first foray into brick & mortar retail, Theragun tapped AAHA Studio to bring a new concept to Century City. Theragun Reset provides an innovate solution to displaying an continually expanding and evolving product line with an opportunity for customers to experience the full benefits of Theragun’s percussive therapy.
SERVICES
Concept Design
Interior Architecture
CENTURY CITY, CALIFORNIA
Each Theragun device deserves to be on a pedestal.
The impeccable industrial design of the Theragun percussive device required an innovative display solution that not only allowed for it to be viewed from all angles, but also held and tested by customers. Each Theragun is balanced directly above a carved oak podium referencing the vibration waves created when the device is in use.
A floating glass kiosk in the middle of the mall required a unique design that was experienced in 360 degrees.
The display system was conceived to not only display the product to customers from within the store but to intrigue passers by as well - a true voyeur experience.
